2018-03-14

361° eSports Strategy Press Conference

On March 14th, 2018 Jakarta Asian Games Senior Partner and China’s leading sports brand, 361 Degrees International Limited (“361 ̊”; Hong Kong Stock Exchange stock code: 1361) held a conference in Hong Kong, and officially announced the company’s eSports strategy, which will tackle eSports-related businesses in four dimensions: resource cooperation, product development, marketing, and sales operations. Thus, becoming the first Chinese sports brand to start systematically operate eSports strategies.